In a strategic partnership with Tickmill, Just a Marketing Agency embarked on a transformative journey to craft a comprehensive content strategy from the ground up. With the absence of a pre-existing strategy, our mission was to position Tickmill as a beacon of knowledge and support for traders worldwide.
Our objectives were clear: we aimed to diversify Tickmill’s content offerings, drive organic web traffic, and guide traders through their journey with Tickmill. To achieve this, we developed a multifaceted content strategy, including educational articles, webinars, eBooks, trading videos, and more, designed to cater to traders of all experience levels.
Structured around four core themes—Education, Performance, Market, and Business—our strategy addressed critical content gaps. We introduced daily fundamental articles, technical analysis content, sentiment analysis, SEO-optimized articles, and comprehensive market analysis. Additionally, we leveraged social media, podcasts, and user-generated content initiatives to engage with traders on various platforms.
Through consistent execution, adaptation, and a commitment to excellence, our comprehensive content strategy not only propelled Tickmill’s brand presence but also positioned it as a trusted resource and community hub for traders worldwide. Together with Tickmill, we continue to drive the evolution of this strategy, ensuring that traders receive the knowledge and support they need to thrive in the world of trading.